In order to activate your Gift Card on Amazon, first you need to log into your Amazon account.
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Once you successfully logged in. Search for the Gift Cardsection of the page
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There you should be able to find a " Redeem Gift Cards" button
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If you followed these steps "Redeem a gift card" window should pop. There you will be able to enter your gift's card code.
Bear in mind that your gift card must match the region/country you are in. For example, if your Amazon account is German your card must be for Germany. We suggest to always check the restriction of the gift card.